Trucking Business Freight Call Script

We all need to do it. No one wants to do it. If you want to find direct shippers in your area you need to call and speak to someone. Here is a script that was generated by AI and its pretty good.

How to use a call script to find more freight. Practice Practice Practice. They say it three times so it must be important. Practice a call script over and over again to make it your own. Remember that each no is closer to a yes. You may have to call 100 people to get a maybe. Then 100 more to get a yes. It is part of it. Its why not many people like doing it. Try and be as genuine as possible and make a connection with the person. Weather is easy, Local sports,

Talk about what make you better. Better drivers, better trucks, better work ethiic.

Try not to make it about price because that won’t sustain a business relationship. Fair price for excellent service.

Here is the script that can be modified to find freight and shipper contacts.

Introduction: Hello, my name is [Your Name] from [Your Company Name]. We specialize in providing high-quality transportation and logistics services. I’m reaching out to see if there are any opportunities for us to collaborate and help with your freight transportation needs.

Services Offered: We offer a range of transportation services including [list your services here, such as full truckload, less than truckload, refrigerated transport, etc.]. Our fleet consists of [number and types of trucks], all of which are regularly maintained and equipped with the latest technology to ensure safe and timely delivery of your cargo.

Service Areas: We primarily operate in [mention the regions, states, or cities you serve], but we are also equipped to handle long-haul transportation across [mention the broader geographical area, like the entire United States, North America, etc.]. Our drivers are experienced professionals who are committed to providing the best service possible.

Availability: Currently, we have availability for [mention the type of loads you are looking for, the available dates, and any specific requirements you can meet, such as hazardous materials certification or oversized loads]. We can provide competitive rates and ensure that your goods are delivered safely and on schedule.

Request for Information: Could you please provide details regarding the type of freight you need transported, including size, weight, and required delivery dates? Also, if you have specific requirements such as temperature control or expedited shipping, please let us know so we can tailor our services to meet your needs.

Closing: Thank you for considering [Your Company Name] for your transportation needs. We are committed to providing the best service and value to our clients. Please feel free to contact me directly at [Your Phone Number] or [Your Email Address] to discuss further. I look forward to the possibility of working together.

Remember to customize this script with your specific information and services. Also, maintain a professional and polite tone throughout your communications. Good luck with your freight finding efforts!

Ways to handle objections

Handling objections is a critical part of sales and customer interaction, especially in the trucking business. When someone says “no thank you,” it’s important to respond professionally and strategically. Here’s how you can handle such objections:

1. Acknowledge and Respect their Response: Start by acknowledging and respecting their decision. You can say something like, “I understand, and I appreciate your honesty. May I ask what your main concerns are?” This shows that you respect their decision but are also interested in understanding their reasons.

2. Understand the Objection: Before you can address the objection, you need to understand it. Ask questions to clarify their concerns. It could be about pricing, timing, service offerings, or something else. Say, “Could you help me understand what’s holding you back?” This can open up a dialogue and give you more insight into their needs and concerns.

3. Address the Concerns: Once you understand their objections, address them directly. If it’s a matter of cost, you could discuss the value you provide or possible payment plans. If they’re worried about service reliability, you could share testimonials or success stories from other satisfied clients. Tailor your response to their specific concerns.

4. Offer Alternatives: If their objection is about a specific aspect of your service, see if there’s a way to modify your offer to better suit their needs. For example, if they need a faster delivery than you usually provide, you might offer an expedited service option.

5. Ask for Permission to Follow Up: If they’re still not interested, ask if you can follow up in the future. They might not need your services now, but things could change. You can say, “I understand that now might not be the right time. Would it be okay if I checked in with you in a few months?”

6. Leave the Door Open: End the conversation on a positive note, leaving the door open for future interactions. Say something like, “Thank you for your time today. I’ll send over our information so you can have it on hand should your situation change. We’d love the opportunity to work with you in the future.”

7. Reflect and Learn: After the call or meeting, take a moment to reflect on the objection and how you handled it. Consider what you could do differently next time and whether there are any improvements you could make to your service or approach based on the feedback.

Remember, rejection is not personal. It’s a natural part of the sales process. By handling objections professionally and constructively, you maintain a positive relationship with potential clients and lay the groundwork for future opportunities.